Post Planner vs Buffer: Best Tool for Social Media Marketing

There are thousands of social media marketing tools popping up on the internet. That number clearly outnumbers the number of social media platforms themselves, so the competition is fierce. The most popular examples of marketing tools are HootSuite, SproutSocial, Post Planner, Buffer, etc. We know it can be difficult to choose from such a wide range of options, so we’re here to help. Today we will discuss the last two main differences between these names. Post planner vs buffer.

Social Media Marketing Tools

The simplest way to describe social media marketing tools is that they are websites/software that simplify the social marketing game, schedule and schedule posts, dive into channel insight details, analytics, and much more. is to allow the execution of flexible tasks. , AI-assisted marketing help, competitive analysis, and even help you gain followers on your Instagram profile.

As social media marketing has evolved rapidly, using these marketing tools has become essential. Especially if you want to save time by delegating this task to your computer. Even if you have an entire team of social media marketers on your payroll, these tools are useful.

Compared Post Planner vs Buffer Based on five Different Criteria

We’re here to help to choose the best tool for Social Media Marketing. We’ll discuss the Post planner vs Buffer main differences. post planner and buffer.

Post Planner vs Buffer – Pricing

We found the hardest part to be comparing the two options and choosing a winner based solely on price. First, let’s summarize the options you can see.

Post Planner has his 4 plans: Starter, Solo, Business, and Venture. When billed annually, they cost $4, $12, and $24 per month respectively. Venture plans are priced custom to your needs and require an in-app upgrade. Key differences between these plans include the number of social profiles supported, the number of users allowed, the size of the data library, and the type of content. However, there is no free plan or trial version.

On the other hand, Buffer has two plans. First, you must choose whether to sign up for publication or analysis. Free, Pro, Premium, and Business plans are available and cost $15, $65, and $99 per month respectively. For analytics, you’ll need to purchase a separate plan. Options include Pro and Premium plans for $35 and $50 per month respectively.

Now we understand why the comparison is difficult. If you only want to manage the public part of your posts, Buffer has a free plan. Therefore, more factors should be considered before deciding on a winner.

Post Planner vs Buffer – Features

The list of features offered is comparable on both platforms. One does not have a clear advantage over the other. However, Buffer requires you to purchase both the Publishing Plan and the Analytics Plan for the entire system to work. Post Planner, on the other hand, doesn’t offer a free plan, but offers more plans in each tier.

Note that this does not mean that Post Planner is cheap. There are two separate plans, but reviews point out that Buffer is cheaper than the two options.

Overall, Buffer has a better set of features, including multiple third-party integrations, browser extensions, team management, hashtag manager, and a few other features that Post Planner lacks offers. So Buffer wins this round.

Post Planner vs Buffer – Customer Support availability

There is not much to discuss this factor and please know that Buffer does not offer live chat support for any of their plans. Instead, you have a self-service knowledge base including FAQs and Buffer community, email support, and support via social media platforms.

Post Planner also offers chat support in addition to the above points. This is something to keep in mind and not necessarily a deal breaker or deal maker.

Post Planner vs Buffer – Utility

All major comparisons should take this factor into account. In the Utilities section, we would like to discuss who the website or software is best for.

If you want to pick a winner in this category, Buffer wins. Both marketing tools are great for businesses of all shapes and sizes, but Buffer is better suited for freelancers. This is due to the addition of the free plan in the releases section. This will greatly improve your score.

Most freelancers prefer a cheap and preferably free alternative to their tasks, and Buffer fulfills this wish. Besides tools, there are many social media marketing agencies that can help you maximize your business’ social media exposure. Just search for social media marketing dallas and we’ll show you some of the best results related to your search.

Post Planner vs Buffer – Prominent Clients

This is just a small point. Buffer’s customer list includes Huckberry, Basecamp, Access Venture, and more. Post Planner is now said to be used by Microsoft, Nike, Stanford University, and more.


In this article, we have compared Post Planner vs Buffer based on five different criteria. But, there is no clear winner among the two since Post Planner vs Buffer has its own utilities and areas of use.

If you think there is more to this than what we’ve discussed so far, let us know in the comment below.

Read Also: You Should Know About Multichannel Marketing Solution Companies

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